Hints and Tips:

1. Promote it as a terrific networking opportunity.

2. Make people feel as though they are part of a select few who have been invited.

3- Check what time of day they would prefer and tailor it accordingly.

4. Offer a special gift to all those who attend.

5. Make it a really enjoyable occasion (not just another sales opportunity), or people will respond very negatively.

Rating: 4/5

Closed-Door Sales

Write to your customers and invite them to an exclusive sale where only past customers are invited, and the doors are locked to all other people. The sale occurs after hours, and the bargains are especially good. It pays to provide drinks and snacks-you'll find most people don't touch them anyway.

Hints and Tips:

1. Give it an air of exclusivity: something bound to get people interested.

2. Make sure the items for sale are really special.

3- Give them an extra invitation to bring along a friend. Rating: 5/5

Fax Sales

Fax your past customers a list of specials, limited for 30 days. Emphasize that there is a limited number of each and that they must act now. These specials are only for past customers. An excellent way to clear stock and generate cashflow.

Hints and Tips:

1. Have a couple of really great deals. 139