4. Make the presentation interesting-you may
need a speaker who can liven things up.
Rating: 3/5
Free Upgrades
Offer your customers free upgrades or another
complimentary product if they buy a pack of accessories. Or, offer a guaranteed
trade-in price whenever they are ready to move up to the next model. You'll see
more sales, and you'll be guaranteed that the customer will return for the
upgrade. Even better, use no-cost upgrades to reward your best customers.
Hints and Tips:
1.
Offer
specials to encourage people to buy in bulk or take package deals.
2.
Think
long term. It may be viable to sacrifice a little margin now in order to ensure
the customer's return in the future.
Rating: 3/5
Socialize with Clients
Why not? Many of your clients are
probably into the very same things that you are. It's likely you'll develop a
strong bond with them. Just invite them out for dinner some time, or invite
them to a big party at your place. People find it hard to change businesses
after they've come to know the owner personally.
Hints and Tips:
1.
Make
friends with your customers.
2.
Spend
time with them away from the work environment.
3- Find out what they like to do and then
organize such an activity.
4.
Spend
as much time as possible listening, as this will endear you to them.
5.
Inviting
them to your home can be a nice touch (just make sure you do the cleaning
beforehand).
Rating: 3/5
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